Would You Let a GPT Plan Your Trip?

Would you trust artificial intelligence to plan your next vacation? With tools like ChatGPT becoming more sophisticated, the idea of using AI for travel planning is gaining serious traction. From crafting detailed itineraries to suggesting hidden gems, these AI tools promise convenience and customization — but are travelers ready to embrace them fully?

This article dives into how Americans use AI to plan trips, their experiences so far, and what might hold some people back. You’ll discover surprising statistics on who’s trying it, the types of trips they’re planning, and the features they value most. We’ll also explore travelers’ concerns about relying on AI and what could boost their confidence in these futuristic tools. Whether you’re curious or skeptical, this study offers a fascinating look at the role of AI in reshaping travel as we know it.

Key Takeaways

• GPT is the future of travel: 47% of Americans have used ChatGPT, or similar generative AI tools, as a resource to plan a trip; 90% would recommend it to other travelers.
• 59% of Americans are likely to try using ChatGPT, or similar generative AI tools, for future travel planning.
• 55% of Americans would rather use ChatGPT as a travel planning resource than TikTok; 34% would even prefer it to a human travel agent.
• 46% of Americans say success stories about AI-planned travel would significantly influence their willingness to use generative AI for travel planning.

A New Era of Travel Planning: AI as Your Personal Guide

Generative AI tools like ChatGPT are shaking up the way people plan their vacations, making trip planning easier and more innovative. Let’s take a closer look at how travelers are using AI to organize their adventures — and how it’s working out for them.

Nearly half of Americans — 47% — have turned to ChatGPT or similar AI tools to organize their travel plans. The average AI-aided trip cost $1,156.

For those who took the leap, the experience was overwhelmingly positive: 75% rated their trips as good or excellent, leaving only 22% reporting their journey as merely average. The high satisfaction rate has made AI a standout travel assistant, with 90% of users saying they would recommend these tools to others for trip planning.

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Why Americans Are Turning to AI for Trip Planning

Generative AI is becoming a go-to travel tool for Americans, offering a mix of efficiency, creativity, and personalization. We’ll now explore who’s using these tools for trip planning, the types of trips they’re planning, and how they’re using AI to make travel decisions.

Over half of Americans (59%) said they’re likely to use tools like ChatGPT for future travel planning, with frequent travelers (making five or more trips per year) leading at 73%. When it comes to choosing a planning tool, 55% of Americans would rather use AI than TikTok — but Gen Z was the least likely to feel this way (44%). Americans were also more likely to favor AI over human travel agents (34%) and, to a lesser extent, Google (16%).

AI tools seem to do best in certain travel scenarios. Americans were most likely to use GPTs for planning short trips or weekend getaways (43%). They were also over twice as likely to use AI for budget travel (40%) than for luxury vacations (18%).

AI excels in helping travelers explore the unknown, with 38% preferring AI assistance for trips to new destinations — a 58% higher rate than for return visits (24%). Domestic trips also outranked international ones, with 42% of Americans turning to AI for U.S.-based adventures compared to 30% for international travel.

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When Americans have turned to AI for trip planning, they’ve shared a clear top priority: discovering must-see attractions and experiences. Whether it’s uncovering hidden gems or planning iconic visits, AI tools are quickly becoming trusted guides for curating memorable itineraries.

What Holds Travelers Back From Trusting AI for Travel Planning?

While many Americans are embracing AI for trip planning, others have their reservations. From concerns about accuracy to a desire for more human-like support, travelers have highlighted what could make AI tools even better.

Accuracy was a top priority for travelers, with 46% citing incorrect or outdated travel information as a significant concern when using AI. Another 42% were worried about the lack of human support during emergencies, while 39% felt that generic or impersonal travel plans could be a drawback of AI-assisted planning.

Trust plays a key role in whether travelers are willing to rely on AI for trip planning. For 41% of Americans, the availability of 24/7 customer support via chat or phone would make them more confident in using these tools. Additionally, success stories about AI-planned trips could resonate strongly — 46% of Americans said hearing about positive experiences would significantly increase their trust in AI for travel planning.

Ready To Let AI Take the Wheel?

Generative AI tools like ChatGPT are transforming travel planning, with nearly half of Americans ready to give them a try and most users reporting positive experiences. While concerns about accuracy and lack of human support remain, features like 24/7 assistance and user success stories could bridge the trust gap. As AI evolves, the real question is: Are you ready to let it plan your next adventure?

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Methodology

For this study, we surveyed 1,006 Americans about their travel habits, experiences with using AI for travel planning, and future willingness to use it. The generational breakdown was: 8% baby boomers, 25% Gen X, 53% millennials, and 14% Gen Z.

About Vio.com

Vio.com is trusted by 100 million users each year to find better value, every stay with savings of up to 45%. We discover exclusive accommodation deals and compare prices across all the top travel sites, so you can book the best option with ease. Our exceptional customer support team is available 24/7, which is reflected in our “Excellent” rating on Trustpilot and rapid growth.

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