iBuildAds - Self-Build Ad Design and Campaign Management

Product Overview

iBuildAds is the premium browser-based self-build advert and booking application.

It enables publishers to offer advertisers a self-service tool to book, create and place display or classified ads.

iBuildAds makes print advertising easier, cheaper and more accessible for smaller companies.

Templates allow the publisher to ensure quality in the finished ad but give the advertiser flexibility to create their own unique press ad with their images, copy and brand.

To provide even more flexibility, iBuildAds provides access to an image library of 6 million copyright cleared images.

The Advertiser creates the ad, selects their booking dates...then submits. It’s that simple.

Features & Benefits

  • iBuildAds increases revenue opportunities for publishers by removing design costs for advertisers.
  • Offering a self-service ad-build solution reduces demands on publishers’ production departments.
  • Publisher sales teams can spend more time targeting higher margin prospects.
  • Publishers incorporate iBuildAds on their own website with their own branding and determine the packages sold – the application also serves as an additional promo platform to publicise offers and cross-sell other services.
  • An interactive diary makes ad booking simple.
  • The ad booking payment pages are secure, plus the checkout process prompts the set-up of an advertiser account which encourages repeat business.
  • The application is scalable for integration into pre-existing booking systems, plus it can easily be set up to work in conjunction with Vio’s other press-ad supply chain products such as AdSEND – this integrated approach enables the full range of ad formats to be securely and centrally managed from booking through to production.
  • iBuildAds can also be used by publishers as a production tool to create and share ad design suggestions – by helping to streamline discussions and clarify briefs with advertisers, the cost and time saving benefits are obvious.